Developer Mikael Hamaoui has partnered with Prestige Imports, a major exotic car dealership, to introduce an automotive concierge program at the upcoming Pagani Residences in North Bay Village. The service, called Auto Privata, will be available once the luxury condominium is completed.
Prestige Imports, under CEO Brett David, will oversee training for the building’s valet staff and offer residents monthly vehicle condition reports and assistance with scheduling maintenance. Residents can opt for memberships or pay-per-service options to maintain their car collections. The program also includes discreet vehicle delivery to locations such as private airports and social events.
Prestige Imports was established in 1977 by Irv David and is now one of North America’s largest dealers of luxury and supercars. It is also among only three licensed Pagani dealers in the United States.
Sales for Pagani Residences began in 2024 through Hamaoui’s Riviera Horizons. The project will feature 70 units across 30 stories at 7940 West Drive, with prices starting at $3.7 million. Construction is scheduled for completion in 2028.
This development joins other branded condo projects in South Florida that highlight partnerships with high-end car manufacturers. Examples include Gil Dezer’s Porsche Design Tower and Bentley Residences, Michael Stern’s Mercedes-Benz Places project, and Related Group’s Pininfarina-designed condo tower.
While some developments focus on unique amenities—such as elevators that transport cars directly to residences—Brett David noted that not all branded buildings offer substantial features beyond their namesake: “There’s not much to it,” he said.
The introduction of Auto Privata comes amid increasing competition among South Florida developers to attract buyers with distinctive amenities like theaters, golf simulators, private dining rooms, guest suites, and concierge medical services.
Hamaoui emphasized the importance of practical offerings: “You have to pick and choose which amenities are going to be most meaningful,” he said. He added that many amenities often go unused after a project opens.
Demand for services catering to car collectors has risen alongside growth in Miami’s luxury goods market. “Cars have now turned into a blue chip stock,” said David.
Miami has become a significant center for car culture in the U.S., hosting events like Formula One’s Miami Grand Prix. In response to increased demand from collectors seeking secure storage solutions, developers are creating specialized garages and club spaces throughout South Florida—including new projects by Harvey Hernandez’s Newgard Development Group in Little River and others planned by Mark S. Gold and Scott Cunningham elsewhere in the region.
